Content Engagement & Merchandising Analyst (On-Site)
Yoga International
Position Details
Content Engagement & Merchandising Analyst (On-Site)
Apply NowRegular, F/T
Summary
Join Gaia to shape the future of conscious media through data-driven storytelling. We’re hiring a Content Engagement & Merchandising Analyst to enhance content discovery and member engagement using AI and analytics.
You’ll use AI tools to build and manage a content tagging system, providing actionable insights to optimize Gaia’s content merchandising and user experience. Collaborating closely with editorial, product, and marketing teams, you’ll analyze viewer behavior, guide content placement, and support effective merchandising strategies.
We value analytical thinkers who excel in communication, teamwork, and adaptability, thriving in a culture focused on positivity and innovation.
At Gaia, we believe technical skills are foundational, but soft skills make the difference. We seek team players with outstanding communication, empathy, prioritization, and problem-solving abilities—those who can navigate change with grace and help us build a culture of positivity, collaboration, and innovation. If you’re someone who leads with solutions and heart, you’ll feel right at home with us.
Responsibilities
- Develop and maintain an AI-driven tagging system to enhance content discovery.
- Analyze engagement metrics and user behaviors, translating data into actionable insights.
- Create dashboards and reports to track content performance and optimize merchandising.
- Collaborate with cross-functional teams to improve content visibility and engagement.
- Communicate findings clearly through visualizations and storytelling.
Qualifications
- Experience with AI-assisted media tagging and content classification.
- Familiarity with AI analytics tools (AWS Rekognition, Google Video AI, NLP).
- Proficient in SQL, Python, Jupyter notebooks, and Excel.
- Understanding of content analytics in media or subscription services.
- Strong analytical skills and attention to detail.
- Passion for Gaia’s transformative content.
- U.S. citizenship or U.S. residency with an active work permit.
- Must be eligible to work on-site in Louisville, CO. (This is not a remote opportunity.)
Compensation
- Type: Salary
- Range: $80000 - $115000 (USD)
More About Gaia
Gaia exists as a transformational network to empower a global conscious community.
Gaia (Nasdaq: GAIA) is a publicly traded company in Louisville, Colorado. We offer global video streaming of over 8,000 original series, shows, films, documentaries, and practices for conscious living to our members in over 190 countries. Our vast video library serves as a vessel for the community we seek to empower. We are not a subscription service that streams whatever pays our bills. Our content goes deep into select niches of Seeking Truth, Transformation, Alternative Health and Yoga channels. We often cover subjects that other media companies won’t touch.
We expect you did explore Gaia’s library of original shows, documentaries, and films. If our work on ancient wisdom, who are we, our true history, coverups, and metaphysics resonates, you might be a good fit for Gaia. We seek to hire and inspire employees who embrace our mission to empower a global conscious community, who hope their work empowers our community of inspired members, to be a catalyst of transformation. The best work we do every day is to remember our vision is “to empower the evolution of consciousness.”
The perks of working collaboratively with a team dedicated to sharing this mission include an on-site gym; a beautiful solar-powered campus, complete with hiking and running trails, community garden, and a labyrinth; and an on-site, mostly organic café that serves breakfast and lunch daily including a full-service espresso bar featuring locally roasted coffee.
Full-time employees are offered alternative and traditional medical benefits including preventative coverage; as well as dental, vision, 401K, and life insurance.